Transposition, implementation and enforcement of the Misleading and Comparative Advertising Directive 84/450/EC, as revised by Directive 97/55/EC and of the Unfair Commercial Practices (UCP) Directive 2005/29/EC

The dossier concerns transposition, implementation and enforcement of the Misleading and Comparative Advertising Directive and the Unfair Commercial Practices Directive. The amendments address these directives' role in cross-border transactions and consumer law, a 'black list' of practices and possible extension to business-to-business contracts, enforcement bodies and consumer redress, monitoring tools such as sweeps, a transposition database, and cooperation between the Commission and Member States.